Top 5 iOS Navigation and Maps Apps in Central America, Q1 2023

In the first quarter of 2023, the performance of the top 5 navigation and maps applications on iOS in Central America demonstrated varying trends in downloads, active users, and revenue. Here's an overview of how these apps fared.

Google Maps maintained a strong presence with weekly downloads ranging from 64K to 93K. The highest downloads were recorded in the last week of March, peaking at approximately 93K. The app also saw consistent engagement, with weekly active users fluctuating between 4.2M and 4.4M throughout the quarter.

Waze Navigation & Live Traffic saw a steady download rate, starting the quarter at 23.5K and slightly increasing to 24K by the end of March. Despite this, the app experienced a decline in weekly active users, dropping from 938K at the start of the quarter to around 817K by the end.

Google Earth experienced gradual changes in both downloads and active users. Weekly downloads varied from 7.9K to 9.4K, with a slight dip towards the end of March. Active users remained relatively stable, hovering around 57K to 60K throughout the quarter.

Tu Tag PASE saw moderate download numbers, starting at 4.4K and ending the quarter at approximately 4.1K. The app’s active users showed slight fluctuations, maintaining a range between 35K and 39K weekly.

SeTracker2 had the lowest download rates among the top 5, with weekly downloads ranging from 431 to 1.4K. The app’s active users followed a similar trend, starting at 1.9K and decreasing to around 1.2K by the end of the quarter. Notably, the app generated some revenue, peaking at around $82 in the last week of March.

These insights, derived from Sensor Tower data, provide a detailed look at the performance of top navigation and maps apps in Central America for Q1 2023. For more comprehensive analytics and trends, visit Sensor Tower.